How it works
- A user clicks on your Taapit deeplink
- Taapit redirects them to your website with a
ta_tidparameter - The tracking ID is stored in a cookie
- When the user converts (signs up, purchases, etc.), the conversion is sent to Taapit
Choose your integration method
There are 4 ways to integrate Taapit Conversions:🔌 Stripe
Semi-automatic – Install the SDK, pass tracking ID in Stripe metadata.
🔌 Shopify
Automatic – Install the app, enable the theme extension. Zero code.
🛠️ Client-side
Manual – Track conversions from your frontend with JavaScript.
🛠️ Server-side (Recommended)
Manual – Track from your backend for maximum reliability.
Which method should I use?
| Method | Best for | Pros | Cons |
|---|---|---|---|
| Stripe | SaaS, subscriptions | Automatic tracking via webhooks | Requires passing metadata |
| Shopify | E-commerce stores | Zero code, fully automatic | Shopify only |
| Client-side | Quick setup | Easy to implement | Can be blocked by ad blockers |
| Server-side | Production apps | Reliable, can’t be blocked | Requires backend code |
For most production applications, we recommend Server-side integration for
maximum reliability, or one of the Automatic integrations if you use
Stripe or Shopify.